Established in Dunfermline, Fife in 2003, Advantage Public Relations is run by Managing Director Clare Graham, who set up the company to provide small to medium sized companies, some of whom who may not have considered using PR before, with an alternative to large agencies. With a realistic pricing policy and fee structure, Advantage PR aimed to make Public Relations and related services such as Advertising and Marketing, an easily accessible and attractive proposition to many businesses in a broad range of sectors.
Most importantly, Advantage PR aimed to make a real difference to a company's media profile, and through a range of marketing and promotional services, offer a complete package which delivered results.
The company now has a strong client list covering companies in Fife, Edinburgh, the Lothians and Perthshire as well as a number of national clients throughout Scotland.
Advantage PR has more than doubled its turnover in its last year of operation.
Clare Graham nee Walton BA (Hons) MIPR
A graduate of Stirling University, where I gained a Joint Honours Degree in English Studies and Film and Media Studies, I have been involved in the Public Relations industry in Scotland since 1991. During that time I have worked in both PR and Advertising Agencies including Edinburgh based Hall Advertising - in its heyday Scotland's leading Advertising Agency servicing accounts such as Kwik Fit and WM Low - and latterly Harrison Cowley, a regional PR agency which launched the National Lottery to the UK in 1994. As well as working on the Camelot account in Scotland, I also handled PR for leading housebuilder Barratt Scotland. Other client experience included High Street retailer John Menzies; the launch of the Scotch Whisky Festival in Scotland and media relations for Volunteer Week Scotland, Falcon Catering Equipment and Sutcliffe Catering.
Over the years I have established excellent media contacts and have particularly strong experience in consumer and property PR and on Business to Business accounts.
I am a member of the Institute of Public Relations (Member No. 38904).
